Having the right people essential to future care: CEO
Empathy ‘the No. 1’ quality staff can bring

A starting point for delivering quality care in the future is having the right people in place to provide the right services, says Chartwell Seniors Housing REIT president and CEO Brent Binions.

As part of a series on the future of long-term care, Binions tells the Morning Report that the ability to find appropriate staff will be the biggest gap to fill in coming years.

Technical skill sets will be required to provide more rehabilitative care, restorative care, nursing and enhanced dietary service to a population of older, sicker and frailer people that will start to enter long-term care in the next 10 years and beyond.

Staff members with these technical skills and registered staff will remain in short supply, however, Binions says there is another prerequisite that interests him more.

Empathy, he says, is something he always looks for in potential team members.

“(It’s) the ability to understand the residents that they’re looking after because these are the oldest and frailest people in our society, and you can’t just have anybody look after them,” he says.

“It’s the No. 1 need, trying to find people who have the appropriate disposition to look after seniors,” Binions says, adding “it’s a tough job and it’s not for everyone.”

The goal of “getting the right people in place” stems from a need that Binions identifies.

“I think we need to be much more customer focused, which means (for example) you don’t just have to have the ability to deliver the food to the table, you have to be able to deliver it in a pleasant manner. That’s what we’re looking for as we move forward,” he says.

Following in this vein are initiatives currently underway, such as Residents First.

The Ontario Long Term Care Association is a partner in this provincial initiative, which brings together health-care stakeholders to help long-term care homes gain new expertise and skills to meet their broader accountabilities and advance quality for all long-term care home residents.

Binions says Residents First is “great” because it’s facilitating a shift towards “a culture of service, which is what we’re here for.”

Related Story
Private-pay option could help fund future innovations: Chartwell CEO

— More to come

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